Freelance SEO Consultancy

Freelance SEO Consultant

I am a freelance SEO consultant based in London, helping leisure and lifestyle brands improve their online visibility. With 63,000 Google searches per second, search engines are a gateway to immense marketing potential.

Improve your organic search presence with expert SEO consultancy and support. I offer a range of services, from one-off SEO audits to fully managed ongoing SEO campaigns. I can also offer you and your teams ad hoc consultancy and training sessions. I deliver SEO projects that are data-driven, transparent and effective.

I have seven years of experience in marketing, starting in PR before transitioning into digital marketing. More recently, I spent three years as Head of SEO at a multi award-winning London digital marketing agency.

In that time I managed a large team of SEO executives, content writers and developers, and worked with over 30 clients in a diverse range of industries, from travel and lifestyle to finance and property.

I now specialise in working with leisure and lifestyle brands.

“Jessie took on our SEO about 6 months ago and she is leagues above any SEO agency or individual I have used in my career. She combines her technical expertise with a true understanding of the beauty industry and the services we offer at Secret Spa.

This insight into our world is invaluable for her keyword research, competitor analysis, content production and PR, all of which have been pitch-perfect. She takes pains to explain her process and progress and works as a true extension of our team. Couldn’t recommend Jessie highly enough.”​

Emerald Brown – Head of Growth

“Jessie has been managing our SEO for a few months now and has done a great job at accelerating our search traffic. With an attention to detail and appreciation of the nuances of our branding and messaging, Jessie has crafted well-written and relevant blog posts, carried out an in-depth technical review of our website and has started to improve our backlink portfolio as well.

With monthly reports and data the communication from Jessie is effective and we look forward to seeing how our SEO strategy will continue to evolve.​”

Edward Davies – Co-Founder

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What does an SEO campaign involve?​

1. Keyword Research

Detailed analysis of keyword and competitor data, identifying keyword opportunities that will provide the best ROI & chance of conversion. We will agree on a set of target keywords to focus the campaign around.

2. Technical Audit

A comprehensive review of the technical standing of the site and suggestions of improvements. We will cover around 50 different factors, from page speed to schema markup, and outline any actions which need to be taken.

3. On-page Analysis

Recommendations for each key landing page on the site. This involves writing metadata, tweaking headings, editing copy, and adding alt text to images. This will be done to effectively target the agreed keywords.

4. Content Creation

Creation of a content strategy and plan, followed by regular content creation via a blog on the website. I will write an agreed number of blog posts per month, ensuring all content is aligned to a clear SEO strategy and TOV guidelines.

5. Link-Building

Links to your website from other high quality sites serve as endorsements, helping to build authority. Link-building is essentially a form of digital PR, involving reaching out to relevant websites, publications, and bloggers.

6. Reporting

Ongoing tracking and monitoring of progress is crucial in terms of guiding the strategy and making tweaks to the campaign for optimum results. I will create a tailored report each month to outline results and progress.

SEO and readability

Tailored SEO Services

There are a lot of different elements which go into an SEO campaign. From technical work on the website itself to content creation and link-building strategies. No matter whether you have a one page website or a large and complex e-commerce site, SEO can be extremely beneficial. Our aim is to get more eyes on your website.

Perhaps you just need a one-off audit to get your website onsite optimisation up to scratch. Or maybe you’re looking for a fully managed long-term campaign to really elevate your organic search presence. I can help advise on the best SEO service for your individual needs, depending on current situation, budget, and competition.

No two businesses are the same, so no two SEO campaigns should be either.

“Jessie has been managing our SEO for a few months now and has done a great job at accelerating our search traffic. With an attention to detail and appreciation of the nuances of our branding and messaging, Jessie has crafted well-written and relevant blog posts, carried out an in-depth technical review of our website and has started to improve our backlink portfolio as well.

With monthly reports and data the communication from Jessie is effective and we look forward to seeing how our SEO strategy will continue to evolve.​”​

Evelyn Anastasopoulos – Marketing Manager

“Since we started working with Jessie, we have seen immediate improvements in search presence, organic traffic and overall site sales. Jessie has been highly communicative and engaging, producing quality content and identifying areas to improve, search as low-ranking keywords, specific blog content and link building opportunities.

We are very pleased with how the first few months have progressed and are looking forward to further improvement in site visibility, search term rankings and organic traffic in the months to come!”

William Brightman – Co-Founder

Let's chat!

If you’re interested in working with an SEO consultant to improve your online visibility, or if you’d just like some advice, get in touch with me at jessie@pocketconsultancy.co.uk. Or, check out my SEO ebook for small businesses and bloggers.